Mr. Kawaguchi’s Talk on “Subculture-inspired innovation”Posted on October 10, 2012

On September 14, 2012, the School of Architecture and Design, KMUTT held the Morinosuke Talk focusing on “Subculture-inspired innovation” at Ubol Chantakamol Auditorium, SoA+D Bldg., BKT campus.

Attended by students and instructors, the lecture was given by Mr. Morinosuke Kawaguchi (He is a Japanese technology consultant currently working for Arthur D. Little Japan and also a lecturer in the postgraduate program at the Tokyo Institute of Technology and Doshisha Business School.

His approach to Japanese sub-culture and how it comprises a competitive advantage in R&D has made him popular in Japan.). Consequently, the talk which is applicable to all design and engineering programs was very inspiring and fun in terms of exploring and utilizing Thai sub-culture issues in projects.